When I first got started with Twitter I wanted to grow my follower count and I spend a lot of time searching for Twitter marketing tips that could help.
If you are new to Twitter or want to improve your reach this post might save you a lot of time.
Yes, you can certainly promote on Twitter for free (and many do), but for success it could easily turn into a full-time job. You need to engage and follow and add a lot of interesting content that would help you gain followers.
There are all sorts of Twitter marketing tips on how to make your profile more attractive. Suggestions include use an interesting graphic, include pertinent information on how to contact you and be sure to pin some interesting content to the top of your page.
You’ll need to overcome any hesitancy you might have about following folks (you can always use a free tool like Unfollowspy to see who no longer follows you back). You’ll want to engage with followers in your niche if nothing other than tweeting ‘nice to meet you’ once in a while.
The saying that ‘content is king’ is particularly apt on Twitter and you are certainly not restricted to providing your own content. Don’t hesitate to search for trending topics that would be of interest to your niche. There used to be several hashtag analytics tools free trials are now the trend. Still, you might get a lot of a free tool like TweetReach…
You can upload your own free images (Pixabay) if, say, Forbes has an interesting article, but you think the picture is not compelling enough. Just add their link to the tweet but add your selected image as well.
Another free tool you can add to your Twitter marketing tips arsenal would be Sniply. You can search for appropriate content and with the Sniply extension add your own call-to-action advertisement to the bottom of the article frame.
There are free tools (with upgrades) that can help you schedule and repost content over time. Some will simultaneously post to other social media sites like Facebook. Do a search for ‘free Twitter scheduling tools’ to find something that works for you.
Remember, too, that with free methods you are slowly building leads. These leads can lead to sales over time. The top Twitter marketing tips emphasize engagement as the key. A Twitter quiz builder like TinyInteract can help you with this.
No takers? Keep trying from time to time as your follower list grows.
As mentioned above, it takes a lot of work and engagement to develop a targeted Twitter following, and the same could be said for other free-to-join social media platforms like Facebook or Pinterest.
Of course, its much easier to use paid advertising to boost your Twitter presence. But one of the best twitter marketing tips is that you can learn a heck of a lot by doing it ‘the hard way.’
Portions of this post originally appeared in my response to a question on Quora.