It may seem obvious that you’d want to have a domain name for a business, but many think they can get by with a Facebook fan page or a Twitter account. Not so. If you really want to become a successful marketer a domain name is an essential ingredient.
This video goes into some detail about how to buy a domain name and how get it up and running on the internet. The walk-through example is based on the Godaddy platform, but the methods employed are very similar to all hosting platforms.