A major difficulty for new marketers is that those who have an interest in starting an online business are often bombarded with various get-rich-quick or done-for-you marketing scams. These misleading opportunities mostly lead to disappointing results. It’s easy to be tempted by these short-cuts to success and its easy to see why they are popular.
Nevertheless, the entire industry is tarred with this brush and fosters the generalization that everything related to it is some sort of scam. Those who are burned carry this belief with them and share their views online and with friends and family.
But don’t mistake every tip and trick you may run across as a hoax. Some may be gimmicks, but they are not necessarily market scams. You have to try some of these products out from time to time to see what works and what doesn’t. They are usually relatively inexpensive and they could save you some time and money in the long run.
Typical examples are video advertising templates, some WordPress plugins or Facebook messaging apps, etc. You can be the judge here. If it seems to violate policies or is otherwise illegal, stay away from it. You might get banned form a platform or lose a lot of friends and customers in the process.
But the most flagrant marketing scams are the ones that promise you riches or success overnight. To be a successful marketer, you need to be in it for the long hall, and follow the ups and downs wherever they may take you.
You need to stick with it if you want to be your own boss, set your own hours and become a profitable marketer. Sound like something you would like to accomplish? Check out The 4-Hour Workweek: Escape 9-5 Live Anywhere by Timothy Ferriss.
It takes some money to do it and those who are really committed will get a job to help make it happen. And while not everyone has every talent to succeed many skills can be learned or outsourced.
The statistic that is bandied about is that only 5% who get involved in the kinds of marketing discussed on this forum succeed. Even with those odds, there are plenty who are willing to give it a try.