Affiliate Marketing News

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Esports Entertainment Group Signs Affiliate Marketing Agreements With 15 Esports Teams, Bringing Total To 26 ...

GlobeNewswire (press release) - 2 days ago
ST. MARY'S, Antigua, April 17, 2018 (GLOBE NEWSWIRE) -- Esports Entertainment Group, Inc. (OTCQB:GMBL) (or the "Company"), a licensed online gambling company with a specific focus on...

Princeton study finds very few affiliate marketers make required disclosures on YouTube and Pinterest

TechCrunch - 3 weeks ago
Convincing humans to buy products is a massive business called marketing, and few areas of marketing are growing as fast as influencer marketing. Influencers on platforms like Instagram, Pinterest,...

NBC Drops Affiliate Marketing Head Scot Chastain After Review Of Conduct

Deadline - 3 weeks ago
Chastain oversaw the company's affiliate marketing group, which develops and distributes all network marketing, sales and advertising materials for 240 owned and affiliated TV stations. On his...

Programmatic performance marketing (aka affiliate marketing) questions and answers

Marketing Land - 3 weeks ago
Within certain marketing circles, the term “performance marketing” is equated with affiliate marketing and therefore associated with lots of unnecessary baggage (much of it unwarranted). However,...

Study finds very few influencers disclose affiliate marketing on YouTube and Pinterest

Econsultancy (blog) - 2 weeks ago
Digital marketing is facing some of the biggest headwinds it has ever faced thanks in large part to players that either didn't follow the rules or, in the absence of clear rules, took liberties...

Unleash Affiliate Marketing from its Online Shackles

MarTech Advisor - 2 weeks ago
Antiquated business structure and sibling rivalries between online and offline counterparts are preventing retailers from maximizing the potential of effective digital marketing efforts, such as...

Blockchain and the future of affiliate marketing: Interview

The Sociable - 2 weeks ago
The concepts of “bitcoin” and “cryptocurrency” have become everyday words. In this regard, any marketer will ask: how can this affect online marketing in the long term? Affiliate marketing is...

Is affiliate marketing disclosed to consumers on social media?

Freedom to Tinker - 3 weeks ago
This example is not unique to YouTube or affiliate marketing. There are several marketing strategies that YouTubers, Instagrammers, and other content creators on social media (called influencers in...

90 percent of affiliate ads on YouTube and Pinterest aren't disclosed, says study

The Verge - 3 weeks ago
Prevalence of disclosures is low, with only about 10 percent of affiliate content on YouTube and Pinterest tagged as such; On both Youtube and Pinterest, user engagement was higher on posts that...

NBC Fires Affiliate Marketing Chief for Alleged Misconduct

TVSpy - 3 weeks ago
NBC has fired Scot Chastain, its executive vice president of affiliate marketing and development, Variety reports. “A thorough internal review was conducted. Scot Chastain is no longer with the...

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